Construction · NYC · Lead generation
Built two brothers' first online presence — funnel-first.
The result
Professional online presence supporting lead generation and portfolio for a growing construction business.
Services delivered
§ 01 Overview
The brief.
G8 Construction is a NYC-based contracting firm founded by two brothers. Skilled operators with a strong local reputation, they had no digital presence — limiting their ability to compete for larger contracts and reach clients outside their immediate network.
The challenge
With no existing website, the priority was establishing credibility fast and building a lead pipeline. Every design and content decision was filtered through one question: does this help convert a visitor into a call?
§ 02 Deliverables
What we built.
Responsive website built on Squarespace with custom design
Portfolio showcase for completed construction projects
Lead generation and contact flow
Service breakdown and company story
Mobile-optimized for on-site client referrals
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