Custom Web Applications
The tool your team has been asking for.
Booking systems, intake portals, client dashboards, internal tools. If it needs to do something a template can't, we build it.
§ 01 Overview
When a marketing site isn't enough — when your business process requires something that actually does something — that's a web app. We build custom applications for small and medium businesses: booking flows, client portals, document management, dashboards, intake systems. Scoped clearly, built in Next.js, shipped without drama.
§ 02 How it works
What's involved.
Scoped before a line of code
Web apps go sideways when the scope isn't defined. Before we write anything, we map every user flow, every state, every edge case. You sign off on the spec before we start building — no surprises at the end.
Built on modern, maintainable stack
We build in Next.js with TypeScript — fast, scalable, and easy for another developer to pick up if you ever need to hand it off. No proprietary frameworks, no vendor lock-in.
Integrated with your existing tools
Most businesses already have a CRM, a booking tool, or a payment processor. We connect to what you have — Stripe, HubSpot, Calendly, Airtable, and more — rather than replacing everything.
Secure by default
Client-facing apps that handle sensitive data are built with security in mind from the start: authenticated routes, input validation, HTTPS, and proper environment variable handling. Not an afterthought.
§ 03 Included
What you get.
- Full requirements and user flow documentation
- UI/UX design for all screens and states
- Next.js + TypeScript development
- Third-party integrations (CRM, payments, booking, etc.)
- Authentication and user management (where required)
- Testing and QA before launch
- Deployment to Vercel or your preferred host
- 30-day post-launch support (Scale package)
Related services
Conversion-focused sites
Marketing sites designed around the call-to-action, not the carousel. WordPress, Squarespace, or custom Next.js — shipped in three weeks.
Digital infrastructure
Hosting, deployments, monitoring, backups, and uptime. The boring stuff that keeps everything running — handled.